Is a streamer also a broadcaster? For the UK, at least, that answer is a strong “Yes.” There are big changes coming to streaming regulation in the UK, as an entertainment attorney at Blake & Wang P.A., Brandon Blake, examines below.

More Like Broadcasters
This change will mean new standards and new accessibility codes for streamers with more than half a million UK users operating in the UK. A number which now includes Netflix and Disney+ alongside Prime Video. The regulation happens through the UK media regulator, Ofcom.
These changes will be brought into the Media Act 2024 as secondary legislation. While there are a number of shifts and changes to understand, effectively, they will now face the same Ofcom scrutiny and rules traditional broadcasters do.
Tier 1 Services
The biggest change will be streaming’s promotion to “Tier 1” services. That means a new VOD standards code, aimed at keeping harmful and offensive material out, and driving accurate impartiality as a standard. Ofcom will gain powers to investigate and take action where that code is breached. There will also be minimum accessibility feature requirements. For example, 5% must be sign language accessible, while a tenth of the catalog must be audio-described.

This is a change that, perhaps, was inevitable in many ways. As streaming becomes everyone’s de facto way of enjoying entertainment, it has to move from the looser privileges of an emerging tech into a fully mature format. It’s really no surprise that the UK would be one of the first to move on to tighter regulation. It’s had a tough approach to these issues for a while now.
With this now the first regulatory framework to see such updates, there’s a core question still to be answered: will this now be the “new normal” for streamers operating internationally? Or remain in the UK alone?




