Brandon Blake– Entertainment Lawyer
This week we’ve seen Bob Chapek, CEO of The Walt Disney Company, reiterate their intention to focus most efforts towards their booming Disney + streaming service and overall direct-to-consumer business. Here’s a recap from BLAKE & WANG P.A Entertainment Lawyer on where Disney stood coming out of 2020.
The major purpose of the reorganization begun last fall is to solidify the creative aspects of the global giant on content for direct-to-consumer resale, although legacy platforms will still get a nod. The then-newly created ‘Media and Entertainment Distribution Group’ took charge of the monetization of this process, from distribution to sales, under the wing of Kareem Daniel. He stepped into this role from his former position as President for Consumer Product, Games, and Publishing. Additionally, we saw 3 other content creation groups: Studios, General Entertainment, and Sports. These were headed by Alan F. Horn, Alan Bergman, Peter Rice, and James Pitaro.
There was no restructuring (at the time) among the live-action parks and experiences arm of the company. We did see former Disneyland President, Rebecca Campbell, move to Chairman, International Operations and Direct-to-Consumer. Bob Iger, Executive Chairman, continued to oversee the creative process.
What did this mean for the content arms, then? Content was created under the ‘Studios Content’ banner as franchises for Disney +, theaters, and other direct-to-consumer services. This covers Lucasfilm, Pixar, Walt Disney, Marvel, and Searchlight. General Entertainment took over episodic content and long-form content for cable and broadcast as well as streaming, covering 20th TV, ABC Signature, and Touchstone with ABC News, Disney Channel, FX, National Geographic, and Freeform. Sports, obviously, centered on ESPN, live sports, news, and non-scripted related content. Most cable presence ended up nesting here.
Just this week, we’ve seen further major developments, with the creation of the Disney Media and Entertainment Distribution Technology Group. With this comes an entirely new structure, with better tech incorporation, to help address the goals laid out last Fall. Stay tuned for our take on these new developments!
Film and Television 