2024 may have gotten off to a slow start, but it’s building for a strong finish. With several remarkable performances and Deadpool and Wolverine boosting itself over the $1B line all in one weekend, it’s another one to celebrate. Brandon Blake, our entertainment lawyer from Blake & Wang P.A., brings the good news to us.
A $1B Milestone Passed
To no one’s surprise, Deadpool & Wolverine has well over $1B in the bag across its global release and still has plenty of room to go. Some more positive pundits suggest we may see a $1.5B performance from the film before it leaves the theatrical circuit.
It Ends With Us Fights Back
There was also more fun at the weekend box office with a celebrity couple match-up. With Ryan Reynolds dominating the charts as Deadpool, Blake Lively managed to unseat them in several early-week showings, to propel It Ends With Us, Sony’s latest release, to an utterly unexpected $80M global opening. Note that it was predicted to make about $20M-$30M! It has yet to release to all markets, including several key performers like France, Germany, Korea, Japan, and China, too. Word of mouth should build it up to new heights, too. It’s currently occupying the No. 2 spot in most markets and even took No. 1 in 12. Kudos to Sony for a very well-timed release!
We see some great returns from pictures like Illumination/Universal’s Despicable Me 4. While not quite reaching the massive heights of Inside Out 2, it has delivered a strong and reliable performance and is currently sitting at a global cume of over $800M. Talking about strong legs, Inside Out 2 continues to deliver, bringing in another $14.5M domestically in its 9th weekend.
Overall, it’s been the sort of box office weekend we want to see more of. With a stronger slate and more releases due in the second half of the year, let’s hope to see it, too.
Film and Television 